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SLA Digital Marketing
"Need a Digital Marketing SLA for our Singapore-based e-commerce platform, focusing heavily on social media management and SEO services, with monthly performance reviews and clear KPIs for measuring campaign success starting January 2025."
1. Parties: Identification of service provider and client, including registered addresses and company details
2. Background: Context of the agreement and brief description of the digital marketing services to be provided
3. Definitions: Key terms used throughout the agreement including technical marketing terms
4. Service Description: Detailed outline of digital marketing services, channels, and deliverables
5. Service Levels: Specific performance metrics, KPIs, and measurement criteria
6. Data Protection: PDPA compliance requirements and data handling procedures
7. Payment Terms: Fees, payment schedule, and billing procedures
8. Term and Termination: Duration of agreement and termination conditions
1. Crisis Management: Procedures for handling social media crises or reputation management issues for high-profile clients or extensive social media management
2. Third-Party Services: Terms relating to external tools or platforms used when specific third-party marketing tools are integral to service delivery
3. Industry-Specific Compliance: Additional compliance requirements for clients in financial services, healthcare, or other regulated sectors
1. Schedule 1 - Service Level Metrics: Detailed breakdown of performance indicators and measurement methods
2. Schedule 2 - Rate Card: Detailed pricing for different services and additional work
3. Schedule 3 - Campaign Calendar: Planned marketing activities and timelines
4. Schedule 4 - Data Processing Agreement: Detailed terms for handling personal data under PDPA
5. Schedule 5 - Platform Specific Guidelines: Requirements for different social media or marketing platforms
Authors
Service Levels
Key Performance Indicators (KPIs)
Digital Marketing Activities
Campaign
Reporting Period
Response Time
Personal Data
Data Protection Laws
PDPA
Confidential Information
Intellectual Property Rights
Social Media Platforms
Digital Content
Marketing Materials
Deliverables
Business Day
Force Majeure Event
Service Credits
Performance Metrics
Dashboard
Analytics
Target Audience
Campaign Budget
Service Provider
Client Materials
Third-Party Tools
Service Fees
Commencement Date
Term
Service Level Failure
Emergency Response
Authorized Representatives
Content Calendar
Platform Guidelines
Service Hours
Marketing Strategy
Advertising Standards
Data Breach
Reporting Requirements
Service Levels
Performance Metrics
Key Performance Indicators
Data Protection
Confidentiality
Intellectual Property Rights
Payment Terms
Reporting Requirements
Service Credits
Service Provider Obligations
Client Obligations
Response Times
Service Availability
Quality Standards
Monitoring and Reporting
Change Control
Force Majeure
Termination
Dispute Resolution
Liability Limitations
Insurance
Compliance with Laws
Advertising Standards
Social Media Guidelines
Content Approval Process
Emergency Response
Third-Party Services
Warranties
Indemnification
Assignment
Severability
Entire Agreement
Governing Law
Notice Requirements
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