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Sole Marketing Agreement
"I need a Sole Marketing Agreement for my tech startup to engage a marketing agency for exclusive rights to promote our new software platform in the UK market, with specific KPIs and a minimum 18-month commitment starting from January 2025."
1. Parties: Identification and details of the contracting parties
2. Background: Context and purpose of the agreement
3. Definitions: Key terms used throughout the agreement
4. Appointment: Terms of exclusive marketing rights
5. Duration: Term of the agreement including start and end dates
6. Marketing Services: Specific marketing services to be provided
7. Fees and Payment: Payment terms, amounts, and payment schedule
8. Obligations: Responsibilities of both parties
9. Termination: Conditions for ending the agreement
1. Performance Metrics: Specific KPIs and targets - use when measurable outcomes are required
2. Territory: Geographic scope of marketing rights - use when marketing is limited to specific regions
3. Intellectual Property: IP rights and usage - use when marketing involves brand assets or creative work
4. Non-Compete: Restrictions on working with competitors - use when exclusivity extends beyond the agreement
1. Schedule of Services: Detailed breakdown of marketing services to be provided
2. Fee Schedule: Detailed breakdown of fees and payment structure
3. Marketing Materials: Examples or templates of approved marketing materials
4. KPI Schedule: Detailed performance metrics and measurement criteria
Authors
Applicable Laws
Brand Guidelines
Business Day
Commencement Date
Confidential Information
Client
Client Materials
Deliverables
Effective Date
Fees
Initial Term
Intellectual Property Rights
Key Performance Indicators
Marketing Materials
Marketing Services
Marketing Strategy
Party/Parties
Performance Metrics
Personal Data
Service Provider
Services
Territory
Term
Termination Date
Working Hours
Duration and Term
Exclusivity
Marketing Services
Service Provider Obligations
Client Obligations
Fees and Payment
Performance Requirements
Approvals Process
Marketing Materials
Intellectual Property Rights
Confidentiality
Data Protection
Non-Compete
Warranties and Representations
Limitation of Liability
Force Majeure
Termination
Consequences of Termination
Assignment and Subcontracting
Variation
Notices
Entire Agreement
Severability
Waiver
Third Party Rights
Governing Law
Dispute Resolution
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