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Marketing Referral Agreement
"I need a Marketing Referral Agreement for my software company to establish a referral program with IT consulting firms, offering 15% commission for successful leads and including strict data protection clauses for handling customer information."
1. Parties: Identification and details of the referring party and the recipient of referrals
2. Background: Context of the agreement and business relationship
3. Definitions: Key terms used throughout the agreement including 'Referral', 'Qualified Lead', 'Commission', etc.
4. Referral Process: Detailed procedure for making and accepting referrals, including qualification criteria
5. Compensation Terms: Payment structure, rates, and payment terms for successful referrals
6. Representations and Warranties: Standard representations about authority to enter agreement and compliance with laws
7. Term and Termination: Duration of agreement and conditions for termination
8. Confidentiality: Protection of confidential information exchanged during the referral process
9. General Provisions: Standard boilerplate clauses including governing law, notices, and amendment procedures
1. Non-Solicitation: Prevents parties from directly soliciting referred customers or employees
2. Exclusivity Provisions: Terms regarding exclusive referral relationships and territorial restrictions
3. Marketing Guidelines: Specific rules for marketing and promoting the referral relationship
4. Compliance with Laws: Detailed compliance obligations for specific regulated industries
5. Data Protection: Specific provisions for handling personal data and ensuring privacy compliance
1. Schedule A - Commission Structure: Detailed breakdown of referral fees and commission structures
2. Schedule B - Referral Reporting Template: Standard format for tracking and reporting referrals
3. Schedule C - Marketing Materials Guidelines: Approved marketing materials and usage guidelines
4. Schedule D - Service Level Agreement: Performance metrics and service standards for handling referrals
Authors
Referral
Qualified Referral
Referral Fee
Commission
Referral Period
Effective Date
Services
Territory
Marketing Materials
Confidential Information
Intellectual Property Rights
Business Day
Qualified Lead
Successful Conversion
Referral Partner
Service Provider
Customer
Referred Customer
Commission Period
Payment Terms
Marketing Guidelines
Referral Process
Tracking Method
Lead Information
Commission Schedule
Force Majeure Event
Term
Termination Date
Applicable Law
Commission Structure
Payment Terms
Territory Rights
Marketing Guidelines
Confidentiality
Non-Solicitation
Non-Competition
Intellectual Property
Representations and Warranties
Term and Termination
Data Protection
Tracking and Reporting
Quality Standards
Lead Qualification
Marketing Approvals
Exclusivity
Force Majeure
Indemnification
Limitation of Liability
Dispute Resolution
Governing Law
Assignment
Notices
Entire Agreement
Amendment and Modification
Severability
Relationship of Parties
Survival
Compliance with Laws
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