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Marketing Consultant Retainer Agreement
"I need a Marketing Consultant Retainer Agreement for my Singapore-based tech startup that will engage a digital marketing agency for social media management and content creation, starting from January 2025, with specific KPIs for audience growth and engagement metrics."
1. Parties: Identification and details of the contracting parties
2. Background: Context and purpose of the agreement
3. Definitions: Key terms used throughout the agreement
4. Scope of Services: Detailed description of marketing services to be provided
5. Term and Termination: Duration of agreement and termination provisions
6. Fees and Payment Terms: Retainer amount, payment schedule, and expenses
7. Intellectual Property Rights: Ownership and usage rights of marketing materials
8. Confidentiality: Protection of confidential information
1. Performance Metrics: Optional section for defining KPIs and success metrics when specific performance targets are required
2. Non-Compete: Optional section for restrictions on working with competitors when protecting against competitive conflicts
3. Insurance Requirements: Optional section specifying required insurance coverage when specific risk management is needed
4. Data Protection Obligations: Optional section detailing PDPA compliance requirements when personal data processing is involved
1. Schedule A - Scope of Services: Detailed breakdown of marketing services and deliverables
2. Schedule B - Fee Schedule: Detailed breakdown of fees, rates, and payment terms
3. Schedule C - Key Personnel: List of key team members and their roles
4. Schedule D - Service Level Agreement: Performance standards and response times
Authors
Business Day
Confidential Information
Consultant
Client
Deliverables
Effective Date
Fees
Force Majeure Event
Intellectual Property Rights
Marketing Materials
Marketing Services
Personal Data
Pre-existing Materials
Project
Retainer Fee
Services
Service Level Requirements
Term
Territory
Third Party Materials
Working Hours
Scope of Services
Obligations and Duties
Fees and Payment
Intellectual Property
Confidentiality
Non-Compete
Non-Solicitation
Data Protection
Performance Standards
Reporting and Review
Warranties and Representations
Liability and Indemnification
Insurance
Force Majeure
Termination
Assignment and Subcontracting
Notices
Dispute Resolution
Governing Law
Variation and Amendment
Entire Agreement
Severability
Relationship of Parties
Publicity and Announcements
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