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Sales Broker Agreement
"I need a Sales Broker Agreement for my technology distribution company based in Auckland, with exclusive territory rights for the South Island, including specific performance targets and a sliding commission structure starting from March 2025."
1. Parties: Identifies and defines the principal and the broker, including full legal names, addresses, and company registration details if applicable
2. Background: Outlines the context of the agreement, including the principal's business nature and desire to engage a broker for sales services
3. Definitions: Defines key terms used throughout the agreement, including 'Territory', 'Products', 'Commission', 'Customers', etc.
4. Appointment and Scope: Defines the broker's appointment, whether exclusive or non-exclusive, and the specific services to be provided
5. Term and Termination: Specifies the duration of the agreement, renewal provisions, and circumstances for termination
6. Broker's Obligations: Details the broker's duties, responsibilities, and performance standards
7. Principal's Obligations: Outlines the principal's responsibilities, including providing information, support, and products
8. Commission Structure: Details the commission rates, calculation methods, and payment terms
9. Intellectual Property: Addresses the use of trademarks, logos, and other IP during the broker relationship
10. Confidentiality: Defines confidential information and obligations regarding its protection
11. Independent Contractor Status: Clearly establishes the broker's status as an independent contractor
12. Liability and Indemnification: Sets out the parties' liabilities and indemnification obligations
13. Dispute Resolution: Specifies procedures for resolving disputes between parties
14. General Provisions: Includes standard clauses like governing law, notices, and entire agreement
1. Territory Restrictions: Used when the broker's activities are limited to specific geographic areas or markets
2. Performance Targets: Included when specific sales targets or KPIs are part of the agreement
3. Training and Support: Required when the principal provides specific training or support services
4. Marketing and Advertising: Included when specific marketing obligations or restrictions apply
5. Non-Compete Clause: Used when restricting the broker from representing competing products/services
6. Insurance Requirements: Included when specific insurance coverage is required from the broker
7. Sub-broker Arrangements: Required when the broker is permitted to engage sub-brokers
8. Post-Termination Obligations: Used when specific obligations continue after agreement termination
1. Schedule 1: Products and Services: Detailed list of products/services the broker is authorized to sell
2. Schedule 2: Commission Rates: Detailed commission structure, including any variations based on product type or volume
3. Schedule 3: Territory Description: Detailed description of the geographic or market territory if applicable
4. Schedule 4: Performance Metrics: Specific KPIs and performance measurement criteria if applicable
5. Schedule 5: Approved Marketing Materials: List of approved marketing materials and usage guidelines
6. Appendix A: Reporting Templates: Standard templates for sales reports and performance tracking
7. Appendix B: Operating Procedures: Detailed procedures for order processing, customer service, etc.
Authors
Applicable Laws
Approved Customer
Business Day
Commission
Confidential Information
Customer
Effective Date
Force Majeure Event
GST
Initial Term
Intellectual Property Rights
Net Sales
Order
Performance Targets
Principal
Products
Prohibited Customer
Prospect
Purchase Order
Quarter
Renewal Term
Sales Broker
Sales Documentation
Services
Sub-broker
Term
Territory
Trade Marks
Working Hours
Term and Termination
Territory Rights
Commission
Payment Terms
Performance Requirements
Broker Obligations
Principal Obligations
Representations and Warranties
Independent Contractor Status
Non-Competition
Non-Solicitation
Confidentiality
Intellectual Property
Data Protection
Record Keeping
Reporting Requirements
Training and Support
Marketing and Promotion
Customer Relationships
Order Processing
Quality Standards
Compliance with Laws
Insurance
Liability and Indemnification
Force Majeure
Assignment
Sub-contracting
Dispute Resolution
Governing Law
Notices
Entire Agreement
Severability
Variation
GST and Taxation
Post-Termination Obligations
Manufacturing
Wholesale Trade
Real Estate
Financial Services
Technology
Professional Services
Import/Export
Retail
Industrial Products
Consumer Goods
Agricultural Products
Construction Materials
Medical Supplies
Automotive
Legal
Sales
Business Development
Compliance
Commercial Operations
Contract Administration
Finance
Executive Leadership
Operations
Partner Relations
Sales Director
Business Development Manager
Commercial Director
Legal Counsel
Compliance Officer
Sales Operations Manager
Channel Manager
Chief Revenue Officer
Sales Broker
Contract Manager
Business Owner
Managing Director
Chief Executive Officer
Regional Sales Manager
Partnership Manager
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