Document background
This Reseller Agreement template is designed for use in the Danish market and complies with Danish commercial law and relevant EU regulations. It is typically used when a supplier or manufacturer wishes to expand their distribution network by appointing resellers to market and sell their products. The agreement includes essential provisions required under Danish law, including clear terms for appointment, territory definitions, pricing structures, and compliance requirements. A Reseller Agreement is particularly important in establishing clear boundaries of the commercial relationship, defining intellectual property rights, and ensuring compliance with competition law. The document serves both large corporations and SMEs, providing a framework for successful business partnerships while protecting both parties' interests under Danish jurisdiction.
