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Agreement Between Advertising Agency And Client
"I need an Agreement Between Advertising Agency And Client for a luxury retail brand engaging a full-service agency for both traditional and digital advertising services in Dubai, with specific provisions for social media influencer campaigns and Sharia-compliant content creation."
1. Parties: Identification of the advertising agency and client with full legal names and addresses
2. Background: Context of the agreement and brief description of the parties' business relationship
3. Definitions: Detailed definitions of key terms used throughout the agreement
4. Scope of Services: Detailed description of advertising services to be provided by the agency
5. Agency Obligations: Specific responsibilities and commitments of the advertising agency
6. Client Obligations: Specific responsibilities and commitments of the client
7. Approval Process: Procedures for submitting, reviewing, and approving advertising materials
8. Fees and Payment Terms: Detailed fee structure, payment schedule, and invoicing procedures
9. Intellectual Property Rights: Ownership and usage rights of creative materials and content
10. Confidentiality: Protection of confidential information and trade secrets
11. Term and Termination: Duration of agreement and conditions for termination
12. Warranties and Indemnities: Guarantees provided by both parties and indemnification obligations
13. Dispute Resolution: Procedures for resolving disputes, including jurisdiction and applicable law
14. General Provisions: Standard contractual clauses including force majeure, notices, and amendments
1. Digital Marketing Services: Specific terms for digital marketing and social media services, used when digital services are part of the scope
2. Performance Metrics: KPIs and measurement criteria, used when specific performance targets are agreed
3. Third-Party Vendors: Terms governing relationship with external suppliers, used when third-party services are required
4. Data Protection: Specific data handling and privacy terms, used when personal data processing is involved
5. International Services: Terms for cross-border advertising services, used for international campaigns
6. Media Buying: Specific terms for media purchasing services, used when media buying is included
7. Content Creation Rights: Detailed terms for content creation and ownership, used for extensive creative services
8. Compliance with Islamic Law: Specific provisions ensuring compliance with Sharia principles, used for Islamic-focused advertising
1. Schedule A - Scope of Services: Detailed breakdown of advertising services and deliverables
2. Schedule B - Fee Structure: Comprehensive fee breakdown, rates, and payment terms
3. Schedule C - Brand Guidelines: Client's branding requirements and guidelines
4. Schedule D - Service Level Agreement: Performance standards and response times
5. Schedule E - Approval Matrix: Decision-making hierarchy and approval processes
6. Appendix 1 - Key Personnel: List of key team members from both parties
7. Appendix 2 - Campaign Calendar: Planned advertising campaigns and timelines
8. Appendix 3 - Compliance Checklist: UAE advertising regulations compliance requirements
Authors
Agency
Agency Personnel
Advertising Materials
Advertising Services
Applicable Laws
Approval
Brand Guidelines
Campaign
Client
Client Materials
Commencement Date
Confidential Information
Content
Creative Works
Deliverables
Digital Advertising
Effective Date
Fees
Force Majeure
Initial Term
Intellectual Property Rights
Key Performance Indicators (KPIs)
Media Buy
Media Plan
Media Outlets
Milestones
National Media Council
Performance Reports
Project Brief
Project Plan
Publication
Renewal Term
Services
Social Media Platforms
Specifications
Standard Rates
Statement of Work
Target Audience
Term
Territory
Third-Party Materials
Timelines
Traditional Advertising
UAE
Working Day
Appointment
Term
Services
Agency Obligations
Client Obligations
Approvals
Fees and Payment
Intellectual Property Rights
Moral Rights
Data Protection
Confidentiality
Non-Solicitation
Non-Competition
Warranties
Indemnification
Limitation of Liability
Force Majeure
Termination
Consequences of Termination
Assignment
Subcontracting
Compliance with Laws
Anti-Bribery
Media Rights
Content Standards
Performance Metrics
Dispute Resolution
Governing Law
Notices
Entire Agreement
Variation
Severability
Third Party Rights
Waiver
Agency Authority
Client Authority
Brand Guidelines Compliance
Quality Standards
Reporting Requirements
Insurance
Relationship of Parties
Retail
Consumer Goods
Financial Services
Real Estate
Hospitality
Technology
Healthcare
Automotive
Education
Entertainment
Telecommunications
Professional Services
Food and Beverage
Fashion and Luxury
Media and Publishing
Legal
Marketing
Procurement
Finance
Brand Management
Digital Marketing
Creative Services
Media Planning
Compliance
Business Development
Operations
Chief Marketing Officer
Marketing Director
Brand Manager
Advertising Manager
Legal Counsel
Procurement Manager
Creative Director
Account Director
Digital Marketing Manager
Media Planning Director
Contract Manager
Business Development Manager
Marketing Operations Manager
Agency Relations Manager
Compliance Officer
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