UK GDPR: The UK General Data Protection Regulation governing the collection, processing, and storage of personal data in digital marketing activities
Data Protection Act 2018: UK's implementation of data protection standards, working alongside UK GDPR to regulate personal data handling
PECR 2003: Privacy and Electronic Communications Regulations covering electronic marketing communications, cookies, and privacy in electronic communications
Consumer Protection Regulations 2008: Regulations protecting consumers from unfair trading practices and misleading marketing communications
CAP Code: UK Code of Non-broadcast Advertising and Direct & Promotional Marketing setting standards for marketing communications
Business Protection Regulations 2008: Regulations protecting businesses from misleading marketing practices and establishing standards for B2B marketing
E-Commerce Regulations 2002: Electronic Commerce Regulations governing online business practices and digital service provision
Consumer Contracts Regulations 2013: Regulations covering information requirements, cancellation rights, and additional charges in consumer contracts
Copyright Act 1988: Copyright, Designs and Patents Act protecting intellectual property rights in creative works used in digital marketing
Trade Marks Act 1994: Legislation protecting registered trademarks and their use in marketing communications
Competition Act 1998: Legislation ensuring fair competition and preventing anti-competitive practices in marketing services
Enterprise Act 2002: Law governing business practices and market competition, including provisions affecting marketing services
Unfair Contract Terms Act 1977: Legislation controlling unfair terms in contracts, particularly regarding limitation of liability
Consumer Rights Act 2015: Comprehensive legislation covering consumer rights and business obligations in service provision
ASA Guidelines: Advertising Standards Authority guidelines governing advertising practices and standards in the UK
Platform-Specific Regulations: Individual requirements and policies set by digital platforms like Google Ads, Facebook, and Instagram for marketing activities
