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Event Partnership Agreement
"I need an Event Partnership Agreement for a three-day music festival happening in March 2025, where we'll be partnering with a major beverage company who will be providing sponsorship and exclusive beverage rights at the event."
1. 1. Parties: Identification and details of the partnering entities entering into the agreement
2. 2. Background/Recitals: Context of the partnership and event, including the parties' intentions and objectives
3. 3. Definitions and Interpretation: Key terms used throughout the agreement and rules for interpretation
4. 4. Partnership Scope and Purpose: Detailed description of the partnership arrangement and event objectives
5. 5. Term and Duration: Timeline of the partnership, including start and end dates
6. 6. Roles and Responsibilities: Specific duties and obligations of each party in relation to the event
7. 7. Financial Arrangements: Details of financial commitments, payment terms, and profit sharing if applicable
8. 8. Intellectual Property Rights: Provisions regarding the use and protection of each party's intellectual property
9. 9. Confidentiality: Obligations regarding confidential information shared during the partnership
10. 10. Termination: Conditions and procedures for ending the partnership
11. 11. Governing Law and Jurisdiction: Specification of applicable law (England and Wales) and jurisdiction for disputes
1. Insurance Requirements: Detailed insurance obligations when specific coverage levels are needed for the event
2. Force Majeure: Provisions for unforeseen circumstances, recommended for longer-term partnerships
3. Data Protection: Compliance with UK GDPR and Data Protection Act 2018 when handling personal data
4. Sponsorship Arrangements: Specific terms for sponsorship relationships and benefits
5. Marketing Rights: Detailed provisions for brand promotion and marketing activities
6. Staff and Volunteers: Management and responsibilities regarding event personnel for larger events
7. Health and Safety Provisions: Specific safety requirements and procedures for physical events
8. Dispute Resolution: Detailed dispute resolution procedures for high-value partnerships
1. Schedule 1: Event Details and Specifications: Comprehensive details of the event including timing, venue, and format
2. Schedule 2: Financial Terms and Payment Schedule: Detailed breakdown of financial arrangements and payment timelines
3. Schedule 3: Marketing and Branding Guidelines: Specific requirements for use of brands and marketing materials
4. Schedule 4: Insurance Requirements: Detailed insurance specifications and minimum coverage requirements
5. Schedule 5: Key Performance Indicators: Measurable targets and success metrics for the event
6. Schedule 6: Health and Safety Requirements: Detailed safety procedures and requirements for the event
7. Appendix A: Event Floor Plans/Venue Layouts: Detailed plans and layouts of the event venue
8. Appendix B: Marketing Materials and Guidelines: Templates and specifications for marketing collateral
9. Appendix C: Risk Assessments: Detailed risk assessment documents and mitigation strategies
10. Appendix D: Insurance Certificates: Copies of required insurance certificates
11. Appendix E: Licenses and Permits: Copies of necessary event licenses and permits
12. Appendix F: Contact Lists and Escalation Procedures: Key contact information and procedures for issue escalation
Authors
Event
Effective Date
Term
Services
Deliverables
Event Date
Venue
Partner
Event Materials
Intellectual Property Rights
Confidential Information
Force Majeure Event
Partnership Fee
Revenue Share
Marketing Rights
Sponsorship Rights
Territory
Applicable Laws
Business Day
Event Personnel
Health and Safety Requirements
Insurance Requirements
Brand Guidelines
Partner Materials
Key Performance Indicators
Event Schedule
Commencement Date
Termination Date
Working Hours
Partnership Scope
Term and Duration
Event Details
Responsibilities and Obligations
Financial Terms
Payment Terms
Marketing and Promotion
Intellectual Property Rights
Confidentiality
Data Protection
Health and Safety
Insurance
Force Majeure
Termination
Liability and Indemnification
Assignment and Subcontracting
Notices
Dispute Resolution
Governing Law and Jurisdiction
Entire Agreement
Variation
Waiver
Severability
Third Party Rights
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