Alex Denne
Growth @ Genie AI | Introduction to Contracts @ UCL Faculty of Laws | Serial Founder

Creating a Mobile App Privacy Policy (And How They're Unique)

23 Mar 2023
35 min
Text Link

Note: Want to skip the guide and go straight to the free templates? No problem - scroll to the bottom.
Also note: This is not legal advice.

Introduction

Mobile app privacy policies are an essential part of protecting user data and respecting user rights. As the number of mobile applications increase, users must be aware of why these policies matter and how their data is being used. To this end, understanding what mobile app privacy policies should include is key.

Genie AI, the world’s largest open source legal template library, offers a range of free mobile app privacy policy templates designed to provide market-standard protection for users’ data. With its dataset and community template library, anyone can draft customised high quality legal documents without paying a lawyer.

To create an effective policy, it is important to ensure that it is written in a way that can be easily understood by users. This will help protect against any potential misuses or misunderstandings about how their data is being used. Additionally, it should clearly outline the purpose for which data collected and how it will be used as well as explain how users can control the use of their personal information and where it will be stored securely.

Furthermore, when writing a mobile app privacy policy provisions must also address user rights such as knowing what data has been collected; accessing and updating this information; deleting the information; opting out if desired; and being informed about any changes to the policy itself. Any instances in which user’s data may be shared with third parties - such as analytics usage or advertising - should also be outlined within the document so that they are made aware from the outset and understand what measures are being taken to protect them from harm. Finally, security measures such as encryption standards must also be outlined in order to ensure that any sensitive information collected remains secure at all times - essential for boosting public confidence in using apps safely without risking leakage or misuse of private details held on record by developers or other third parties involved in processing them.

In summing up: mobile apps privacy policies offer a comprehensive layer of protection for users’ own personal information gathered during an app’s usage session - enabling developers with access to responsibility use these assets going forwards whilst still granting those using said apps peace-of-mind assurance over their safety parameters when doing so at large. If you’d like more detailed guidance on getting your own app ready with tailored Genie AI templates then read on below – but why not start exploring our template library today?

Definitions (feel free to skip)

Applicable Privacy Laws: Laws that apply to the app and its users. These laws govern data collection, storage, and use, as well as the protection of user data.

Jurisdiction: The geographic area over which a law is enforced.

Privacy Policy: A document outlining how an app collects, stores, and uses personal information.

User Interface: The part of an app that users interact with.

Third-Party Services: Services used by an app that are not owned or operated by the app’s developer. These services are used for collecting or storing user data.

Subscription Service: A service that provides alerts about changes in laws or regulations.

Compliance: Meeting or adhering to the requirements of a law or regulation.

Contents

  • An overview of the different privacy laws that apply to mobile app developers
  • Research relevant privacy laws applicable to the app and its users
  • Identify any additional regional or national laws that may apply
  • The importance of creating a privacy policy tailored specifically to the app and its users
  • How to identify the personal information that must be protected
  • Review the data that the app collects and its purpose
  • Identify any third-party services used to collect and store data
  • Strategies for developing a clear and easy to understand privacy policy
  • Determine the purpose and scope of the privacy policy
  • Create a simple language version of the policy
  • Outline the user’s rights and responsibilities
  • Tips for ensuring that the privacy policy is consistent with applicable laws and regulations
  • Review the policy for any potential conflicts with applicable laws
  • Make sure to include key elements of the applicable laws
  • How to ensure that users are aware of the privacy policy and that they understand it
  • Include a link to the policy in the app’s user interface
  • Provide a clear way for users to access the policy
  • Provide an option for users to accept the policy before using the app
  • Strategies for staying up to date on new privacy laws and regulations
  • Set up a system for regularly reviewing changes in the applicable laws
  • Consider using a subscription service to receive alerts on changes in the law
  • Steps to take if the app’s privacy policy is challenged
  • Identify the specific sections of the policy that are being challenged
  • Research the applicable laws to determine whether the policy is in compliance
  • Take any necessary steps to update the policy to ensure compliance
  • Develop a plan for regularly reviewing and updating the privacy policy
  • Establish a system for tracking and responding to user inquiries and complaints about the policy

Get started

An overview of the different privacy laws that apply to mobile app developers

  • Understand the different types of privacy laws applicable to mobile app developers, including the GDPR, CCPA, CalOPPA, and any applicable local or state laws
  • Research which of these laws are relevant to your app and its users
  • Identify any special considerations that apply to the type of data you collect
  • Make sure you are aware of any changes or updates to the applicable laws
  • Understand the implications of the laws and their requirements for your app
  • Check off this step when you are confident that you understand the applicable privacy laws and their requirements for your app and its users.

Research relevant privacy laws applicable to the app and its users

  • Read up on the applicable laws that apply to the app and its users, such as the GDPR, the CCPA, and any additional regional or national laws that may apply.
  • Research other countries’ privacy laws and regulations, as well as any relevant industry standards.
  • Make sure to learn the specific requirements of each law, such as the data subject’s rights, privacy notices, data collection and storage requirements.
  • Take note of any relevant enforcement or oversight bodies that may be applicable.
  • Check to see if any industry-specific regulations apply to the app.
  • When you have an understanding of all the applicable laws, you can check this off your list and move on to the next step.

Identify any additional regional or national laws that may apply

  • Identify the geographical scope of the app. Does it apply to users in the US, Europe, or elsewhere?
  • Research any additional laws that may apply in each of the regions you’ve identified, such as GDPR in Europe or HIPAA in the US.
  • Consider any unique circumstances surrounding the app. For example, if it has features that collect biometric data, you may need to include additional information in the privacy policy.
  • Make a list of any additional laws that you’ve identified that need to be included in the privacy policy.

When you’ve identified all the relevant laws, you can check this step off your list and move on to the next step.

The importance of creating a privacy policy tailored specifically to the app and its users

  • Understand the differences between mobile app privacy policies and web privacy policies
  • Identify the key points that must be included in the privacy policy for your mobile app
  • Determine which data is collected by the app and how to store it securely
  • Understand which third-party services the app uses and what data they may collect
  • Understand any regional or national laws that may apply to the app
  • Review the privacy policy to ensure it is easy to understand and compliant with the applicable laws
  • Once the privacy policy is complete, review it regularly to ensure it remains up to date

You’ll know when you can check this off your list and move on to the next step when you have a comprehensive privacy policy for your app that complies with applicable laws and is easy for users to understand.

How to identify the personal information that must be protected

  • Analyze the types of information that your app collects from users, such as contact information, personal preferences, health data, or financial data.
  • Consider the data that you collect directly from users, as well as any data that you may collect from third-party sources.
  • Review the permissions that the app requests from users, such as access to contacts, device data, or location data.
  • Identify any sensitive information that must be protected, such as banking information or credit card data.

You can check this off your list and move on to the next step when you have identified all of the personal information that must be protected by your app’s privacy policy.

Review the data that the app collects and its purpose

  • Review the type of data being collected by the app, such as user account information, location data, device information, and other data.
  • Make sure the data collected is only being used for the purpose outlined in the app’s privacy policy.
  • Identify any third-party services that are used to collect and store data and make sure the data is only used for the purpose outlined in the third-party’s privacy policy.
  • Ensure that any data collected is only used for the purpose outlined in the app’s privacy policy and that the user has given their consent.
  • Determine what type of data should be encrypted and which data should be anonymous.
  • Check that all data is being collected, stored, and processed securely.
  • Once you have reviewed the data that the app collects and its purpose, you can move on to the next step.

Identify any third-party services used to collect and store data

  • Identify any third-party services that the app uses to collect and store data.
  • Consider services like analytics, advertising, payment processing, and push notifications.
  • Check the app code and/or the associated documents to see a list of services used.
  • Make a note of any third-party services used for data collection and storage.
  • When you have a list of all the third-party services used, you can check this off your list and move on to the next step.

Strategies for developing a clear and easy to understand privacy policy

  • Break up the policy into easy-to-understand sections
  • Use simple language and avoid legal jargon
  • Include contact information so users can easily reach out with questions or concerns
  • Be transparent and explain what data is being collected and why it’s being collected
  • Make sure to include the types of third-party services that are used to collect and store data
  • Clearly state what happens with the data after it’s collected
  • Make sure to include the types of third-party services that are used to collect and store data
  • Explain how users can opt out of data collection

You will know you can check this step off your list when you have included all of the above strategies in your policy.

Determine the purpose and scope of the privacy policy

• Look at the app and determine why a user would need a privacy policy
• Determine what kinds of data the app collects and how it is used
• Consider the geographic scope of the app and the laws that apply
• Assess the app’s intended users and the rights they have to the data
• Figure out the purpose of the app and consider how that affects the scope of the privacy policy
• When finished, you will have a clear understanding of the purpose and scope of the privacy policy.

Create a simple language version of the policy

  • Review the purpose and scope of the policy to ensure you have a clear understanding of what needs to be communicated
  • Rewrite the policy in easy-to-understand language, avoiding legal terminology whenever possible
  • Include visuals, illustrations, or diagrams to make the policy more accessible to users
  • Have a colleague or someone else review the language version of the policy for accuracy and clarity
  • When the policy is finalized, post it in a prominent place on the app or website

You’ll know you can check this off your list and move on to the next step when you’ve successfully written a simple language version of the policy that is easy to understand, clearly communicates the purpose and scope of the policy, and has been reviewed for accuracy and clarity.

Outline the user’s rights and responsibilities

  • Identify the rights and responsibilities of the user, such as the right to access their data and the responsibility to keep their data secure
  • Outline the users’ right to opt out of data collection and the responsibility to comply with the terms and conditions of the app
  • Define the user’s right to data portability and the responsibility to respect the rights of other users
  • Describe the user’s rights to change their preferences and the responsibility to honor those changes
  • Outline the user’s right to dispute any inaccuracies in their data and the responsibility to comply with any resolution
  • Explain the user’s rights to delete their data and the responsibility to not access or use the data afterwards

Once you have identified and outlined the user’s rights and responsibilities, you can move on to the next step.

Tips for ensuring that the privacy policy is consistent with applicable laws and regulations

  • Understand the applicable laws related to mobile app privacy policies in your jurisdiction
  • Research any specific requirements or restrictions that apply to your particular mobile app
  • Consult with an attorney or legal expert to ensure that your policy reflects the applicable laws and regulations
  • Check the mobile app privacy policy against any relevant laws and regulations to identify any potential conflicts
  • Adjust the policy as necessary to resolve any conflicts with applicable laws and regulations

Once you’ve done this, you can be confident that your policy is compliant with the applicable laws and regulations.

Review the policy for any potential conflicts with applicable laws

  • Review the policy carefully, line-by-line, to ensure that it is compliant with applicable laws
  • Look for any areas that may be out of compliance, including statements that may be too broad or too vague
  • Research any areas that may be out of compliance to ensure that your policy is in line with the applicable laws
  • Check with legal counsel if you need help with understanding any legal implications of your policy
  • Once you are satisfied that the policy is in compliance with applicable laws, you can move on to the next step.

Make sure to include key elements of the applicable laws

  • Identify the laws that are applicable to your app, such as the GDPR or the California Consumer Privacy Act (CCPA).
  • Make sure your privacy policy includes all of the elements in those applicable laws, such as the rights of data subjects, the purpose of data processing, and the information you collect and how you use it.
  • Include a clear explanation of how users can exercise their rights, such as the right to access and delete data.
  • Make sure to include processes for handling any data breaches or complaints.
  • You’ll know you can move on to the next step when you’ve included all of the elements of the applicable laws in your privacy policy.

How to ensure that users are aware of the privacy policy and that they understand it

  • Notify users about your privacy policy at the point of download and/or installation of your app
  • Require that users consent to your privacy policy before using the app
  • Use clear language, avoid jargon, and explain what data you’re collecting, why you’re collecting it, and how it’s used
  • Give users the option to opt-out of data collection
  • Allow users to access and update their personal data

You can check this step off your list once you have implemented all of the above steps in your app.

Include a link to the policy in the app’s user interface

  • Incorporate a link to the privacy policy in the app’s user interface.
  • For example, the link could appear on the app’s home page.
  • Make sure the link is prominently displayed, so that users are aware of it and can easily access it.
  • You can check this off your list once you have incorporated the link in the user interface and verified that it is working correctly and easily visible to users.

Provide a clear way for users to access the policy

  • Place a clear link to the policy in the app’s interface
  • Make sure the link is visible to the user and easy to find
  • Make sure the link is labeled clearly so the user knows what it is and what it leads to
  • Test the link to make sure it works properly
  • Make sure the link to the policy is consistent throughout the app

Once these steps have been completed, you can move on to the next step: providing an option for users to accept the policy before using the app.

Provide an option for users to accept the policy before using the app

  • Add a feature that requires users to check a box or press a button that indicates they’ve read and agree to the policy before being able to use the app
  • Test that the feature works properly and that users are required to accept the policy before being able to use the app
  • When the feature is working properly and users are required to accept the policy before using the app, this step can be checked off your list and you can move on to the next step.

Strategies for staying up to date on new privacy laws and regulations

  • Set up Google alerts to get notifications when new laws and regulations related to mobile app privacy policies are published.
  • Set up a calendar reminder to review any new developments in the applicable laws at least once a year.
  • Subscribe to newsletters from organizations and authorities who specialize in privacy law and regulations.
  • Join online forums and discussion groups dedicated to app privacy, or attend conferences and seminars to stay up-to-date.
  • Follow authoritative sources such as the International Association of Privacy Professionals or the Center for Democracy & Technology for the latest developments.
  • When you’ve implemented all of these strategies, you can check this step off your list and move on to the next step.

Set up a system for regularly reviewing changes in the applicable laws

  • Decide on the frequency you will review changes in applicable laws (e.g., quarterly, annually, etc.)
  • Automate the process of tracking changes in the applicable laws to ensure you are notified of any changes
  • Establish a system of internal alerts to notify stakeholders of any changes in the applicable laws
  • Assign someone in the organization to be responsible for regularly reviewing the applicable laws
  • When you have established the process for regularly reviewing the applicable laws, you can check this step off your list and move on to the next step.

Consider using a subscription service to receive alerts on changes in the law

  • Research subscription services available to monitor changes in the applicable laws
  • Select a service that provides notifications of changes in the applicable laws
  • Implement the service and subscribe to the notifications
  • Keep track of the notifications and any changes in the applicable laws
  • Once you have set up the subscription service, this step is complete and you can move on to the next step.

Steps to take if the app’s privacy policy is challenged

  • Review the privacy policy and assess the accuracy of the challenge.
  • Determine if the challenge is valid, and if so, what changes are needed to address the challenge.
  • Work with your legal counsel to make any necessary changes and update the policy.
  • Re-publish the policy on the app’s website and any other applicable locations.
  • Notify users of the changes.

You can check this off your list once you have reviewed the privacy policy and updated it as necessary, published the updated policy and notified users of the changes.

Identify the specific sections of the policy that are being challenged

  • Review the legal challenges to the mobile app’s privacy policy
  • Identify the specific sections that are being challenged
  • List out the identified sections and the challenges to each
  • Check off this task when all the sections being challenged have been identified

Research the applicable laws to determine whether the policy is in compliance

  • Identify the applicable laws and regulations relevant to your mobile app and its privacy policy
  • Look for any specific requirements that must be addressed and included in the policy
  • Compare the policy to the applicable laws and regulations to ensure that all requirements are being met
  • Consult an attorney if you are uncertain about interpreting the law or regulations
  • Make any necessary changes to the policy to ensure full compliance with all applicable laws and regulations
  • Once you have made any changes and verified that the policy is in compliance, you can move on to the next step.

Take any necessary steps to update the policy to ensure compliance

  • Identify the necessary changes to ensure compliance with applicable laws.
  • Draft the necessary updates to the policy.
  • Review the policy to ensure accuracy and completeness.
  • Publish the updated policy on the mobile app.

Once you have completed the necessary changes, reviewed the policy for accuracy and completeness, and published the updated policy on your mobile app, you can check this step off your list and move on to the next step.

Develop a plan for regularly reviewing and updating the privacy policy

• Decide how often the policy will be reviewed (e.g. yearly, quarterly, etc)
• Designate a team or person responsible for the review of the policy
• Ensure the policy is reviewed on the designated timeline
• If new features are added or the app is updated, adjust the policy accordingly
• Keep track of changes to the policy in a log

When you have completed the review and updated the policy, you can check this off your list and move on to the next step.

Establish a system for tracking and responding to user inquiries and complaints about the policy

  • Designate a team member who will be responsible for responding to user inquiries and complaints
  • Create a system for tracking inquiries and complaints, such as a spreadsheet or customer relationship management (CRM) tool
  • Develop a process for how inquiries and complaints will be handled, such as a workflow document
  • Make sure the designated team member(s) is aware of the process
  • Develop a timeline for responding to inquiries and complaints
  • Make sure users are aware of the process, such as by including it in the privacy policy
  • Test the system to make sure it works properly

You will know you can check this off your list and move on to the next step when you have established a system for tracking and responding to user inquiries and complaints and tested it to make sure it works properly.

FAQ:

Q: Does the GDPR apply to mobile app privacy policies?

Asked by Marie on May 15th, 2022.
A: Yes, the General Data Protection Regulation (GDPR) applies to mobile app privacy policies. This means that if your app collects or processes personal data from EU residents, you must comply with the GDPR. Additionally, if you target EU residents with your app, you must also comply with the GDPR. This includes providing a privacy policy that is written in clear, easy-to-understand language and that covers all the required elements for GDPR compliance.

Q: Is it necessary to create a separate privacy policy for my mobile app?

Asked by David on October 17th, 2022.
A: Yes, it is necessary to create a separate privacy policy for your mobile app. Apps often collect and process different types of data than websites, so it is important to have a dedicated policy that outlines what types of data you collect and how you use it. Additionally, many countries have specific regulations regarding mobile app privacy policies. You should review the relevant laws in your jurisdiction and ensure that your policy complies with them.

Q: What are the key differences between a website and a mobile app privacy policy?

Asked by Sarah on August 10th, 2022.
A: The key differences between a website and a mobile app privacy policy are the types of data that are collected and processed. Mobile apps often collect location data, device information, and other data that websites do not typically need. Additionally, some countries have specific regulations regarding mobile app privacy policies which must be taken into account when drafting one for your app. As such, it is important to create a separate privacy policy for your mobile app in order to ensure compliance with relevant laws and regulations.

Q: How can I ensure my mobile app privacy policy complies with international laws?

Asked by Jacob on April 4th, 2022.
A: In order to ensure your mobile app privacy policy complies with international laws, you should review the relevant laws in each jurisdiction where your app is available. Additionally, it is important to make sure that the language used in your policy is clear and easy-to-understand so that users can understand their rights under the law. It is also important to keep up to date with any changes in regulations so that you can ensure your policy remains compliant over time.

Q: Is there a way to make sure my mobile app is compliant with US laws?

Asked by John on July 19th, 2022.
A: Yes, there are several steps you can take to make sure your mobile app complies with US laws. You should review applicable US federal and state laws regarding privacy and make sure that your policy complies with them. Additionally, if you offer services or products to US residents or process their personal data in any way, you should also make sure that you are compliant with the California Consumer Privacy Act (CCPA). Finally, it is important to stay up-to-date on any changes in US law related to mobile apps so that you can ensure continued compliance over time.

Q: What regulations should I be aware of when creating my mobile app privacy policy?

Asked by Emma on November 30th, 2022.
A: When creating your mobile app privacy policy, you should be aware of the regulations in each jurisdiction where your app is available as well as any international regulations which may apply. Additionally, if you offer services or products to US residents or process their personal data in any way, then you should also be aware of the California Consumer Privacy Act (CCPA). It is also important to keep up-to-date on any changes in relevant regulations so that you can ensure continued compliance over time.

Q: Do I need consent from users before collecting their personal data?

Asked by Matthew on June 3rd, 2022.
A: In most cases yes – depending on where your users are located and what types of data you are collecting from them – you will need consent from users before collecting their personal data through your mobile app. Generally speaking, it is best practice to obtain consent from users before collecting any type of personal information from them – such as names or email addresses – regardless of whether or not it’s required by law in order to protect their rights under applicable legislation such as the GDPR or CCPA.

Q: What should I consider when designing my mobile app’s user interface?

Asked by Olivia on December 12th, 2022.
A: When designing your mobile app’s user interface there are several things to consider such as usability, accessibility and security – all of which should be taken into account when creating an effective user experience for your customers and users alike. Usability means making sure everything is easy for users to navigate; accessibility means making sure everyone can use the interface regardless of any physical or mental impairments; security means implementing measures such as encryption and authentication protocols so users’ data remains safe and secure at all times. Additionally, when designing a user interface for a mobile application it is important to keep in mind how different form factors such as phones or tablets may affect the overall experience of users – this will help ensure an optimized experience across all devices used by customers and users alike…

Q: How do I inform users about updates to my mobile app’s privacy policy?

Asked by William on February 19th, 2022.
A: You should always inform users about updates to your mobile apps’ privacy policy as soon as they become available so they are aware of any changes that might affect their rights or obligations under applicable laws such as the GDPR or CCPA. Generally speaking it is best practice to notify users via email or push notifications within the application itself whenever changes have been made so they can make an informed decision about whether or not they want to continue using the service/product provided by your company/organization/app service provider etc… Additionally it may also be useful for companies/organizations/app service providers etc., to post notices about updates on their website/blog/social media accounts etc., for additional transparency and accountability purposes which could help build trust among customers/users…

Q: What measures should I put in place for user authentication within my mobile app?

Asked by Noah on March 29th 2022.
A: It is important to implement measures for user authentication within your mobile application in order to protect users’ personal data from unauthorized access or use by third parties. Generally speaking these measures could include two-factor authentication (2FA) which requires users enter an additional code sent via email or SMS after entering their username/password combination; Single Sign On (SSO) integration with popular services like Google or Facebook; biometric identification such as fingerprint readers; and other measures like secure passwords or PIN codes which must be entered each time a user accesses the application etc… It is important to consider each user’s particular needs when implementing these measures as some may require additional security while others may find certain authentication methods too cumbersome or inconvenient…

Example dispute

Lawsuits Regarding Mobile App Privacy Policy

  • Plaintiff may raise a lawsuit against a company for not abiding by their own mobile app privacy policy.
  • The lawsuit may reference the company’s privacy policy and state that the company did not follow it in some way.
  • The lawsuit may seek damages for any harm that was caused by the company’s failure to follow their own policy.
  • The plaintiff may also seek a court order requiring the company to follow their own policy going forward.
  • Settlement of the lawsuit may be achieved through an agreement between the parties, or the court may make an order that the company must follow their policy going forward.
  • If the plaintiff is successful in their claim, the court may order damages to be paid to the plaintiff, which may be calculated based on the harm that was caused.

Templates available (free to use)

Mobile App Privacy Policy
Mobile App Privacy Policy Uk Gdpr Dpa

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