UK GDPR and Data Protection Act 2018: Core data protection legislation governing how personal data must be handled, processed, and protected in marketing activities
Privacy and Electronic Communications Regulations (PECR) 2003: Specific rules for electronic marketing, cookies, and electronic communications privacy
Consumer Protection from Unfair Trading Regulations 2008: Prohibits unfair marketing practices and sets standards for business-to-consumer marketing activities
Consumer Rights Act 2015: Fundamental consumer rights legislation that affects B2C marketing communications and promises
CAP Code: UK Code of Non-broadcast Advertising and Direct & Promotional Marketing - self-regulatory rules for non-broadcast marketing
BCAP Code: UK Code of Broadcast Advertising - rules governing broadcast marketing and advertising content
Electronic Commerce Regulations 2002: Regulations governing electronic commerce and online marketing activities
Consumer Contracts Regulations 2013: Rules governing distance selling and online marketing contracts with consumers
Copyright, Designs and Patents Act 1988: Protection of intellectual property rights in marketing materials and creative works
Trade Marks Act 1994: Protection and use of trademarks in marketing materials and campaigns
Unfair Contract Terms Act 1977: Regulates unfair terms in contracts, including marketing service agreements
Misrepresentation Act 1967: Governs false or misleading statements that could be made in marketing materials or contract negotiations
Financial Services and Markets Act 2000: Specific regulations for marketing financial products and services
Gambling Act 2005: Specific regulations for marketing gambling products and services
Employment Rights Act 1996: Relevant for relationships with marketing staff and contractors
Agency Workers Regulations 2010: Governs rights of agency workers who might be involved in marketing activities
Competition Act 1998: Regulates anti-competitive practices that might affect marketing strategies and agreements
Enterprise Act 2002: Additional competition law provisions affecting business practices and marketing agreements
