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Lead Generation Commission Agreement
"I need a Lead Generation Commission Agreement for my fintech startup to engage a marketing agency to generate qualified sales leads for our new investment platform, with a tiered commission structure based on lead quality and a minimum target of 100 qualified leads per month starting March 2025."
1. Parties: Identification of contracting parties and their registered addresses
2. Background: Context and purpose of the agreement, including the nature of lead generation services
3. Definitions: Key terms used throughout the agreement including 'Lead', 'Qualified Lead', 'Commission', etc.
4. Services: Detailed description of lead generation services to be provided and service standards
5. Commission Structure: Payment terms, commission rates, and calculation methods for different types of leads
6. Lead Qualification Criteria: Definition of qualified leads and acceptance criteria for commission eligibility
7. Payment Terms: Timeline, method, and conditions for commission payments including invoicing requirements
8. Term and Termination: Duration of agreement and circumstances under which it can be terminated
9. Data Protection: Obligations regarding personal data handling and compliance with UK GDPR
10. Confidentiality: Protection of confidential information shared between parties
11. General Provisions: Standard contractual provisions including governing law, notices, and assignment
1. Exclusivity: Terms of exclusive arrangements if the lead generator has exclusive rights
2. Performance Targets: Minimum performance requirements and consequences of not meeting targets
3. Territory: Geographical scope of services if limited to specific regions
4. Training: Training requirements and provisions for lead generation staff
5. Non-Compete: Restrictions on working with competitors during and after the agreement
6. Compliance with Industry Regulations: Specific compliance requirements for regulated industries (e.g., financial services)
1. Schedule 1 - Commission Rates: Detailed breakdown of commission structures and rates for different lead types
2. Schedule 2 - Lead Qualification Criteria: Detailed criteria and process for qualifying leads
3. Schedule 3 - Data Processing Agreement: GDPR-compliant terms for processing personal data
4. Schedule 4 - Reporting Templates: Standard formats for lead and performance reporting
5. Schedule 5 - Service Level Agreement: Detailed performance metrics and service standards
Authors
Agreement
Business Day
Client
Commencement Date
Commission
Commission Rate
Confidential Information
Data Protection Laws
Disqualified Lead
Effective Date
Force Majeure Event
Initial Term
Intellectual Property Rights
Lead
Lead Generator
Lead Qualification Criteria
Lead Report
Personal Data
Qualified Lead
Rejected Lead
Services
Term
Territory
Working Hours
Commission Period
Payment Date
Performance Targets
Reporting Period
Service Levels
Conversion
Commission Statement
Data Subject
Marketing Materials
Representatives
Appointment
Services
Lead Generator Obligations
Client Obligations
Lead Qualification
Commission
Payment Terms
Reporting
Data Protection
Confidentiality
Intellectual Property Rights
Non-Compete
Non-Solicitation
Representations and Warranties
Term and Termination
Force Majeure
Assignment and Subcontracting
Entire Agreement
Variation
Waiver
Severance
Notices
Third Party Rights
Governing Law
Jurisdiction
Performance Targets
Service Levels
Audit Rights
Record Keeping
Marketing and Branding
Exclusivity
Compliance with Laws
Dispute Resolution
Insurance
Indemnification
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