Document background
The Sales and Marketing Agreement is a crucial document for businesses operating in Switzerland who wish to formalize their sales and marketing arrangements with external partners or service providers. This agreement is particularly relevant when a company wants to expand its market presence through professional sales or marketing services while ensuring compliance with Swiss legal requirements. The document typically covers essential aspects such as service scope, territorial rights, compensation structures, performance metrics, and compliance with Swiss commercial law, data protection regulations, and fair competition rules. It's commonly used when engaging marketing agencies, sales representatives, or distributors, and can be adapted for both domestic Swiss operations and international arrangements where Swiss law governs the relationship. The agreement provides a clear framework for managing the commercial relationship while protecting both parties' interests and ensuring regulatory compliance.
