Influencer Talent Agency Contract Generator for England and Wales

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Key Requirements PROMPT example:

Influencer Talent Agency Contract

"Need an Influencer Talent Agency Contract for a gaming content creator with 500K followers who will be exclusively represented by our agency in the UK and EU markets, with special provisions for merchandise licensing and revenue sharing from platform monetization."

Document background

The Influencer Talent Agency Contract is essential for formalizing professional relationships in the growing influencer marketing industry. This agreement, governed by English and Welsh law, establishes clear terms for representation, defining roles, responsibilities, and revenue arrangements between talent agencies and content creators. It addresses key aspects such as commission structures, content approval processes, brand partnerships, and compliance with UK advertising regulations. The contract is particularly important given the evolving nature of social media marketing and the need for clear professional standards in influencer representation.

Suggested Sections

1. Parties: Identification of the talent agency and the influencer

2. Background: Context of the agreement and brief description of the parties' business

3. Definitions: Key terms used throughout the agreement including 'Services', 'Territory', 'Social Media Platforms', 'Content', and 'Commission'

4. Scope of Services: Details of representation services provided by the agency, including talent management, brand deal negotiation, and content oversight

5. Term and Termination: Duration of the agreement, renewal terms, and circumstances for termination

6. Commission Structure: Agency's fees, payment terms, and calculation methods for different types of revenue

7. Obligations of the Parties: Respective responsibilities of agency and influencer, including content standards and reporting requirements

8. Intellectual Property Rights: Ownership and usage rights of content, branding, and related intellectual property

9. Confidentiality: Protection of confidential information and trade secrets

10. Data Protection: Compliance with GDPR and data protection regulations

11. Governing Law and Jurisdiction: Specification of English and Welsh law as governing law and jurisdiction for disputes

Optional Sections

1. Exclusivity Provisions: Terms requiring the influencer to work exclusively with the agency, typically used for established influencers or high-value contracts

2. International Representation: Terms governing representation in different territories, included when the influencer has international reach

3. Merchandise and Licensing: Terms governing the development and sale of branded products and licensing arrangements

4. Insurance Requirements: Specific insurance coverage requirements for high-profile influencers

5. Moral Rights and Content Standards: Additional provisions regarding content standards and moral rights, particularly relevant for family-friendly brands

Suggested Schedules

1. Schedule 1: Commission Rates: Detailed breakdown of commission structure for different types of deals and revenue streams

2. Schedule 2: Approved Platforms: List of social media platforms covered by the agreement and any platform-specific terms

3. Schedule 3: Brand Guidelines: Guidelines for the influencer's brand representation and content standards

4. Schedule 4: Reporting Templates: Standard forms for revenue reporting, performance metrics, and activity logs

5. Schedule 5: Excluded Activities: List of activities or brand categories explicitly excluded from the agreement

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co

Relevant legal definitions

Clauses

Relevant Industries

Relevant Teams

Relevant Roles

Industries

Employment Agencies Act 1973: Primary legislation governing the conduct of employment agencies and employment businesses in the UK, setting fundamental rules for talent agencies

The Conduct of Employment Agencies and Employment Businesses Regulations 2003: Detailed regulations specifying how employment agencies must operate, including requirements for contracts and terms of business

Consumer Rights Act 2015: Legislation protecting consumer rights and defining obligations in service contracts, relevant for influencer-agency relationships

Data Protection Act 2018 (UK GDPR): Legislation governing how personal data must be handled, processed, and protected, crucial for managing influencer information

Equality Act 2010: Law preventing discrimination and promoting equal opportunities, applicable to agency-talent relationships

Consumer Protection from Unfair Trading Regulations 2008: Regulations protecting consumers from unfair commercial practices, relevant for influencer marketing activities

CAP Code: UK Code of Non-broadcast Advertising and Direct & Promotional Marketing, providing rules for advertising content and disclosure

ASA Guidelines: Advertising Standards Authority guidelines specifically addressing influencer marketing and social media advertising requirements

CMA Guidelines on Social Media Endorsements: Competition and Markets Authority guidance on transparency in social media endorsements and influencer marketing

Electronic Commerce (EC Directive) Regulations 2002: Regulations governing electronic commerce and digital business operations

Consumer Contracts Regulations 2013: Rules regarding information provision, cancellation rights, and additional charges in consumer contracts

Copyright, Designs and Patents Act 1988: Legislation protecting intellectual property rights, crucial for content creation and ownership

Trade Marks Act 1994: Law governing trademark protection and usage, relevant for brand collaborations and sponsorships

Competition Act 1998: Legislation ensuring fair competition and preventing anti-competitive practices in business relationships

Modern Slavery Act 2015: Law addressing forced labor and human trafficking, may be relevant for larger agencies and international operations

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Influencer Talent Agency Contract Generator for England and Wales

Let's create your Influencer Talent Agency Contract

Influencer Talent Agency Contract

Authors

Alex Denne

Find the exact document you need

Social Influencer Contract

Influencer Talent Agency Contract

Influencer Marketing Contract

Influencer Management Contract

Download our whitepaper on the future of AI in Legal

Genie’s Security Promise

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