Using A Dissolved Company's Name - A Practical Guide
Starting a new business can be as exciting as it is challenging. One of the first steps in this thrilling journey is picking a name that truly represents what you’re all about. But what happens when the perfect name that you’ve picked out is already tagged to a dissolved company?
The Legality of Using a Dissolved Company’s Name
A dissolved company is one that has undergone the process of liquidation and consequently, been removed from the Companies House register. This means it no longer has a legal existence. Interestingly enough, this technicality allows you to reuse its name for your business. Here’s where it gets better: the new company (yours) and the dissolved one become separate legal entities, with none of the prior transactions transferred from the first to the second.
Potential Drawbacks
While the name of a dissolved company may seem up for grabs, you need to be careful and think tactically about if you want to take it.
Reputation Matters
Reputation is crucial in the world of business. Before opting to use the name of a dissolved company, consider the cause behind its dissolution. If it offered subpar services or products, you might find yourself battling a pre-existing negative reputation. The uphill task of proving your entity as different and better might be more arduous than predicted.
Nonetheless, if the company previously had a commendable reputation, you can leverage this until your start-up is firmly on its feet.
Debt Collectors On Your Heels
Remember that debt collectors may mistakenly identify your company as the dissolved one if their screening processes aren’t rigorous enough. Even though this risk is remote, it merits consideration before taking up the name of a dissolved company.
Doing It Right: Research Is Key
How do you avoid these potential pitfalls? One word: Research. To minimise risk and improve your firm’s legal and operational foundation, the following steps should be taken before retaking a dissolved company’s name:
- Review the last set of accounts for the dissolved company submitted to Companies House
- Perform credit checks on the dissolved company for any outstanding County Court Judgments (CCJs)
- Conduct a thorough internet search for any public perception based on news articles, press releases, and customer reviews
Legal Implications of Retaking a Dissolved Company’s Name
It is essential to consider the legal implications for using a dissolved company’s name. Although a dissolved company has no legal existence, there are still potential legal issues that a new company could face. Hence, it is crucial to remain updated with the latest legal frameworks and regulations.
Retaking a dissolved company’s name without proper insight and legal advice can result in exposures and potential lawsuits. By incorporating legal counsel early on in your decision-making process, you can anticipate and navigate potential lawsuits, avoid legal pitfalls, and set your business up for success.
To help ensure your new company isn’t just off the ground but also cleared for take-off, consider signing up for Genie AI for AI-aided assistance with drafting, reviewing, negotiating, and signing legal agreements. It’s the smart way to manage your business’ legal needs.
In conclusion, while using a dissolved company’s name isn’t legally wrong, it’s a decision that shouldn’t be taken lightly. Doing your due diligence by researching and understanding the implication of your decision is crucial. Utilize legal resources like Genie AI to navigate this process efficiently and effectively.
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