Agency To Agency Agreement Template for Pakistan

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Key Requirements PROMPT example:

Agency To Agency Agreement

"I need an Agency to Agency Agreement for my marketing agency to collaborate with a local advertising agency in Karachi, starting March 2025, with exclusive territorial rights for Sindh province and a focus on digital marketing services."

Document background
The Agency to Agency Agreement is essential for businesses in Pakistan seeking to establish formal collaborative relationships between independent agencies. This document is particularly relevant when two agencies wish to combine their expertise, resources, or market access while maintaining their separate legal identities. It's commonly used in situations where one agency wants to leverage another agency's specialized services, territorial presence, or client base. The agreement must comply with Pakistani legislation, particularly the Contract Act 1872, Powers of Attorney Act 1882, and relevant commercial laws. It typically includes detailed provisions for service scope, territorial rights, commission structures, performance standards, and dispute resolution mechanisms. This type of agreement is crucial for protecting both parties' interests while ensuring clear accountability and operational parameters in the Pakistani business context.
Suggested Sections

1. Parties: Identification and details of both agencies entering into the agreement

2. Background: Context of the agreement, including the purpose and intent of the agency relationship

3. Definitions and Interpretation: Definitions of key terms used throughout the agreement and rules of interpretation

4. Appointment and Scope: Terms of appointment and detailed scope of agency services

5. Duration and Term: Period of the agreement, including commencement date and term

6. Rights and Obligations: Detailed responsibilities and rights of both agencies

7. Territory and Exclusivity: Geographical scope of the agreement and any exclusivity provisions

8. Financial Arrangements: Commission structure, payment terms, and financial obligations

9. Performance Standards: Required service levels and performance metrics

10. Compliance and Reporting: Regulatory compliance requirements and reporting obligations

11. Intellectual Property: Ownership and usage rights of intellectual property

12. Confidentiality: Protection and handling of confidential information

13. Limitation of Liability: Extent and limitations of each party's liability

14. Termination: Grounds for termination and termination procedures

15. Post-Termination Obligations: Rights and obligations that survive termination

16. Governing Law and Jurisdiction: Application of Pakistani law and jurisdiction for disputes

17. General Provisions: Standard boilerplate clauses including notices, amendments, and severability

Optional Sections

1. Sub-Agents: Include when either agency may appoint sub-agents

2. Training and Support: Include when one agency provides training or operational support to the other

3. Marketing and Promotion: Include when specific marketing obligations exist

4. Insurance: Include when specific insurance requirements are necessary

5. Data Protection: Include when personal data processing is involved

6. Force Majeure: Include when specific force majeure provisions are required

7. Anti-Corruption: Include when dealing with government agencies or high-risk sectors

8. Dispute Resolution: Include when specific arbitration or mediation procedures are preferred

Suggested Schedules

1. Schedule 1 - Services Description: Detailed description of services to be provided

2. Schedule 2 - Commission Structure: Detailed breakdown of commission rates and calculations

3. Schedule 3 - Territory Details: Detailed description of geographical territory and any exclusions

4. Schedule 4 - Performance Metrics: Specific KPIs and performance measurement criteria

5. Schedule 5 - Compliance Requirements: Specific regulatory and compliance requirements

6. Schedule 6 - Approved Sub-Agents: List of pre-approved sub-agents if applicable

7. Schedule 7 - Brand Guidelines: Guidelines for use of brands and trademarks

8. Appendix A - Required Forms: Standard forms and documents to be used

9. Appendix B - Contact Details: Key contact persons and their details for both agencies

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions
Clauses
Relevant Industries

Advertising and Marketing

Real Estate

Tourism and Travel

Insurance

Logistics and Distribution

Financial Services

Retail

Manufacturing

Technology

Professional Services

Import/Export

Healthcare

Education

Telecommunications

Relevant Teams

Legal

Operations

Business Development

Sales

Compliance

Finance

Risk Management

Commercial

Partnership Management

Account Management

Regional Operations

Contract Administration

Relevant Roles

Chief Executive Officer

Managing Director

Business Development Manager

Legal Counsel

Compliance Officer

Operations Manager

Commercial Director

Sales Director

Agency Relations Manager

Contract Manager

Partnership Manager

Regional Manager

Account Director

Risk Manager

Finance Manager

Industries
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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