UK GDPR and Data Protection Act 2018: Core data protection legislation governing how personal data must be handled, processed, and protected in solicitation communications
Privacy and Electronic Communications Regulations 2003: Specific regulations governing electronic communications, including rules about consent for marketing communications
Consumer Protection from Unfair Trading Regulations 2008: Protects consumers from unfair commercial practices, misleading actions or omissions in marketing communications
Consumer Rights Act 2015: Consolidates consumer rights legislation and sets out core consumer rights that must be respected in any solicitation
Consumer Contracts Regulations 2013: Governs information requirements and cancellation rights in consumer contracts, including distance selling
CAP Code: Committee of Advertising Practice Code setting out rules for non-broadcast advertisements, sales promotions and direct marketing communications
DMA Code of Practice: Direct Marketing Association's guidelines for best practice in direct marketing communications
ASA Guidelines: Advertising Standards Authority guidelines ensuring advertisements are legal, decent, honest and truthful
Financial Services and Markets Act 2000: Primary legislation governing financial services marketing and solicitation if financial products are involved
Fraud Act 2006: Criminal law framework preventing fraudulent representations and ensuring honesty in communications
Misrepresentation Act 1967: Governs legal remedies for misrepresentations made during pre-contractual negotiations
