Document background
The Preferred Partnership Agreement is designed for use when businesses wish to establish a formal privileged relationship that falls short of a joint venture but provides more structure than a standard supplier or service agreement. This document is particularly relevant in the Danish business context, where formal partnership structures require careful consideration of local legal requirements and business practices. It typically includes detailed provisions on exclusivity, preferential treatment, performance metrics, and commercial terms, while ensuring compliance with Danish competition law and partnership regulations. The agreement is structured to protect both parties' interests while fostering a collaborative business relationship, and is commonly used when companies want to establish strategic alliances, preferred supplier relationships, or distribution partnerships in Denmark.
