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Principal Agency Agreement
"I need a Principal Agency Agreement under Swiss law for appointing an exclusive commercial agent to distribute our luxury watches in Southeast Asia, with a minimum sales commitment of 1000 units per quarter starting March 2025, including provisions for agent training and local marketing support."
1. Parties: Identification of the Principal and Agent with full legal names and addresses
2. Background: Context of the agreement and brief description of the parties' business relationship
3. Definitions: Definitions of key terms used throughout the agreement
4. Appointment and Scope: Formal appointment of the agent and definition of the territory and products/services covered
5. Agent's Authority: Explicit statement of agent's powers and limitations of authority
6. Agent's Duties and Obligations: Detailed responsibilities of the agent including reporting requirements and compliance obligations
7. Principal's Duties and Obligations: Principal's responsibilities including provision of information, support, and materials
8. Commission and Payment Terms: Structure of commission, calculation method, payment terms, and reporting
9. Intellectual Property Rights: Usage rights and restrictions regarding principal's trademarks and other IP
10. Confidentiality: Obligations regarding confidential information and trade secrets
11. Term and Termination: Duration of agreement and grounds for termination
12. Post-Termination Obligations: Duties and restrictions following termination including return of materials
13. Governing Law and Jurisdiction: Specification of Swiss law application and jurisdiction for disputes
14. General Provisions: Standard boilerplate clauses including notices, amendments, and severability
1. Non-Competition: Restrictions on agent's competitive activities during and after the agreement - include when exclusivity is required
2. Data Protection: Specific provisions for handling personal data - required when agent processes customer data
3. Insurance: Requirements for professional liability insurance - include for high-risk activities
4. Bank Guarantee: Requirements for financial security - include when agent handles significant funds
5. Sub-Agents: Terms for appointment of sub-agents - include when sub-agents are permitted
6. Minimum Performance Requirements: Sales targets or other performance metrics - include when specific targets are crucial
7. Training and Support: Details of training provided by principal - include for complex products/services
8. Force Majeure: Provisions for unforeseen circumstances - include for long-term or international agreements
1. Schedule 1 - Territory: Detailed description of geographical territory or market segment
2. Schedule 2 - Products/Services: Comprehensive list of products or services covered by the agreement
3. Schedule 3 - Commission Structure: Detailed commission rates, calculations, and examples
4. Schedule 4 - Reporting Templates: Standard forms for regular reporting requirements
5. Schedule 5 - Principal's Trademarks: List of trademarks and usage guidelines
6. Schedule 6 - Operating Procedures: Detailed procedures for order processing, customer service, etc.
7. Appendix A - Required Documentation: List of documentation required for customer transactions
8. Appendix B - Performance Metrics: Detailed KPIs and measurement methods
Authors
Agent
Principal
Territory
Products
Services
Intellectual Property Rights
Commission
Confidential Information
Customer
Effective Date
Force Majeure Event
Good Industry Practice
Net Sales
Order
Principal's Marks
Quarter
Sales Target
Term
Termination Date
Trade Secrets
Working Day
Applicable Law
Associated Company
Business Day
Commission Period
Competing Business
Control
Customer Data
Del Credere
Documentation
Group
Marketing Materials
Minimum Performance Requirements
Operating Procedures
Payment Terms
Personal Data
Purchase Price
Reporting Period
Sales Report
Sub-Agent
Swiss Law
Trade Name
Training Materials
Year
Agency Services
Authorized Representative
Commercial Information
Performance Metrics
Principal's Property
Quality Standards
Technical Information
Third Party
Authority
Territory
Exclusivity
Commission
Payment Terms
Performance Requirements
Reporting Obligations
Principal's Obligations
Agent's Obligations
Non-Competition
Confidentiality
Intellectual Property
Data Protection
Compliance
Representation and Warranties
Indemnification
Liability
Insurance
Term
Termination
Post-Termination Obligations
Force Majeure
Assignment
Notices
Entire Agreement
Amendment
Severability
Waiver
Third Party Rights
Governing Law
Jurisdiction
Dispute Resolution
Language
Counterparts
Bank Guarantee
Sub-Agents
Training and Support
Marketing and Promotion
Records and Audit
Product Changes
Customer Relations
Quality Control
Sales Targets
Commission Calculations
Business Ethics
Anti-Corruption
Trade Compliance
Manufacturing
Retail
Financial Services
Technology
Pharmaceuticals
Industrial Equipment
Consumer Goods
Professional Services
Software and IT
Real Estate
Insurance
Automotive
Luxury Goods
Medical Devices
Telecommunications
Legal
Sales
Commercial Operations
Business Development
Compliance
International Operations
Contract Administration
Agency Management
Channel Management
Corporate Affairs
Chief Executive Officer
Commercial Director
Sales Director
Business Development Manager
Legal Counsel
Contract Manager
Sales Operations Manager
Channel Manager
Agency Relationship Manager
Compliance Officer
International Business Manager
Commercial Agent
Sales Representative
Territory Manager
General Counsel
Chief Commercial Officer
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