Rights, licensing, talent, and the contracts that get content commissioned, made, and distributed
Trusted by 280,000+ users
Product demo here16:10, 1600 × 1000
Used by teams at
hyperexponential
HoSt Group
Blockworks
Firefish
Cambridge United Football Club
Teams at hyperexponential, HoSt Group, Blockworks, Firefish and Cambridge United Football Club use Genie to draft, review and negotiate their contracts.
Media contracts, IP-protected
GenieAI is the AI legal assistant trusted by 200,000+ business teams. We draft, review, and negotiate every media contract - talent, licensing, production, distribution, advertising - with current-law accuracy across 150+ jurisdictions.
Auto-draft talent, licensing, and production agreements
Track IP, rights, and territory exposure across catalogues
500+ media-ready templates across 150+ jurisdictions, free to use
Mark up a production or contributor agreement in the document they sent, without breaking your review trail.
See how it works
Across teams
How teams use Genie in Media
Pick your team to see how Genie shows up across the media business.
Close ad and licensing deals faster
Auto-draft ad, sponsorship, and content-licensing agreements in seconds, with your standard positions applied.
Negotiate within playbooks
Surface pre-approved fallback terms so commercial teams move without paging legal for every redline.
Track deal-stage rights risk
See where every commercial agreement sits versus your IP and clearance positions.
Vendor onboarding in minutes
Review production, talent, and SaaS agreements in one pass, with risk areas flagged automatically.
Standardise across suppliers
Enforce your IP, indemnity, and audit-rights positions across the entire supplier base.
Spend-control insights
Surface auto-renewal and price-hike clauses across the supplier base before they trigger.
See rights-portfolio exposure
Surface enterprise-wide risk across licensing, talent, and broadcast contracts in a single dashboard.
Move faster on growth and M&A
Spin up due diligence packs, acquisition agreements, and joint-venture terms without delaying the deal.
Empower every team within guardrails
Set IP and clearance positions once; let production, sales, and procurement teams draft within them.
Outsource the routine work
Auto-handle NDAs, talent releases, vendor MSAs, and standard licensing terms so you focus on novel issues.
One source of truth for clauses
Maintain a living media-specific playbook your production and commercial teams can draft from directly.
Move quicker on negotiations
Suggest pre-approved fallbacks for IP-ownership, indemnity, and termination clauses instantly.
Streamline contract intake
Triage incoming production, talent, and SaaS agreements automatically against your playbook.
Standardise across the supplier base
Enforce a uniform position on IP, indemnity, and audit rights across every supplier.
Cut cycle time
Reduce review backlog from weeks to days with AI-first triage on every incoming agreement.
Real Media teams using Genie
From independent production companies to established publishers.
MK Dons
From sponsor deals to concert riders to indemnity wording, one commercial team handles every negotiation. Genie sits in the middle of the workflow, helping them draft contracts, weigh redlines, and get to a position the same afternoon.
Can media teams review contracts without waiting for legal?
Yes. Legal sets the positions your business accepts once, as a playbook, and Genie reviews incoming production agreements, contributor contracts and licensing deals against it, so routine work moves without joining a legal queue.
Anything outside those positions is flagged rather than waved through, so legal keeps the standard and the business keeps the timeline.
Who decides which contract positions we can accept?
Legal does. The playbook is authored and owned by your legal function: preferred positions, acceptable fallbacks, and the points you will not concede. Genie applies it rather than substituting a standard of its own.
That division is the point. The business gets speed without reopening settled questions, and legal gets consistency without reviewing every draft.
How long does a production agreement review take with Genie?
It depends on length and how much the counterparty has changed, so we publish customer outcomes rather than a single headline figure. Firefish, a market research agency of 50 to 100 people with its own in-house legal function, cut contract review time by more than 50% and now handles the same volume with half the legal availability.
HoSt Group, a 700-person energy company, gives 25 commercial seats to its sales and commercial teams and reports 80% faster reviews. The saving comes from Genie reviewing against your playbook first, so whoever opens the contract starts from a marked-up draft rather than a blank page.
Does GenieAI work inside Microsoft Word?
Yes. Genie works directly in Microsoft Word, so you review and redline in the document your counterparty actually sent, rather than moving it into another system and breaking your review trail.
What happens when a counterparty's redline falls outside our playbook?
Genie flags the deviation instead of accepting it. The change is identified against the specific position it breaches, so whoever reads it can see what was altered, why it matters, and whether it needs a decision from legal.
Escalation is the feature rather than the failure. It is how legal stays in control of the standard while everything inside the standard keeps moving.
Can GenieAI check chain of title and rights windows in a production agreement?
Yes. Genie reviews grants of rights, term and territory, holdbacks, and whether every contributor agreement actually assigns what the distribution agreement promises.
Chain of title is a completeness problem rather than a drafting one. One unsigned contributor release can hold up delivery on a finished production, and it is far cheaper to find at contracting than at clearance.
Commercial and compliance leaders on what changed once Genie took on their contracts.
80%faster reviews
I would urge other companies to use AI software to support them. It really improves the timeline for negotiating contracts. And it builds confidence in your commercial team to do the negotiations themselves.
